Turn your marketing dollars into valuable sales!

Increasingly savvy consumers leapfrog through multiple touch points as they piece together the complete picture that finally results in a purchase.  Evaluating performance of marketing efforts is more important than ever as marketers reach out to consumers in new and innovative ways.  But typically, online marketing efforts suffer from breakpoints in essential data: where leads come from and which of those leads actually convert to sales.

SellPath TrueTag Analytics is the perfect ad assistant.  It provides the tools to deploy effective ad campaigns and repeat your successes. TrueTag Analytics reports accurate sales tracking by allowing a view of the entire online advertising-to-purchase cycle.

TrueTag Analytics Works with Your Advertising Campaigns:

• Banner ads

• E-mail ads

• Manufacturer Web sites

• Online points of sale

How?

You create unique identifiers (tags) for e-mail and banner ads.  When a “tagged” ad is clicked, the event is logged by Channel Intelligence.  When that ad leads to a SellPath product link, we track the sales from that link.  We can then report the end-to-end performance for each ad, including cost tracking for CPC, CPA and flat-fee advertising systems.

• Seamless end-to-end consumer tracking
• Full accountability for results
• Exact return on ad spend for every ad campaign

TrueTag Analytics fills in the “gaps” to figure out what works and how to maximize sales from ad spend.

 

Contact us today for a consultation.